Bringing people to your doorstep isn’t enough.

What happens inside the door? We help you deliver a winning experience, THEN tell people about it. Not the other way around.

It’s called Experience Design

which means…

…seeing the whole story,

We look at the 5 stages your customers’ experience – from the first time they hear your name to the time they’re raving about you to anyone who will listen.

Seeing the whole story helps you focus on how to move the relationship forward.

Together, we shape these experiences to delight your newest and most loyal fans. Whether it’s a website, in-store, search marketing, social media, PR, print or video, we find inventive and beautiful ways to draw people into your story.

Whatever it takes.
Literally.

…digging deeper,

Time to hit the road! We get out and experience it for ourselves – going shopping, taking a campus tour or traveling the scenic byways. Along the way we discover buried treasure – hidden aspects of your story that beg to be told.

And we listen to people. Demographics aren't enough – “Active young women in their 30s” are individuals with different experiences. We need to know how real people think and behave.

Our clients have their biggest “Aha!” moments during a KJ session or reading mental model interviews. These insights lead straight to meaningful experiences for every person.

…designing for the results.

Your definition of success drives our approach from the start. We test with real people. We measure what matters to you.

What results are you looking for?

  • higher conversion rates
  • faster sales cycles
  • fanatic customers
  • buzz about your brand
  • fewer support calls
  • more applicants
  • more donations
  • more participation

Get a Taste

Give us an hour and we'll give you 3 things you can do right away to improve your brand experience.

Talk to Us:

New Business Inquiries

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Toll Free US:
800.955.4918
International:
001 540 332 1320

“What has been most valuable? Working with the staff at NewCity. We’ve found their creativity and their process inspiring and comprehensive as well as efficient and inventive... NewCity has certainly been responsible for our increase in sales during this tough economic time.”

—Richard Rose
Director — Barter Theater