Posts by Melissa Beaver

[ February 11, 2012 ]

Future Friendly Thinking & The Myth of Mobile Context

As we do our own research and planning for clients' mobile efforts, we learn a tremendous amount from our peers. So many myths are prevalent in mobile strategy today, it helps to have solid research to counter people who rely on hunches or personal anecdotes to guess how other people will behave.

This is a collection of links and quotes that we've found particularly helpful.

 

Search the blog.

Categories:

Authors: